Emirates Motor Company

Emirates Motor Company

As the flagship company of ALFAHIM Group, Emirates Motor Company (EMC) – Mercedes-Benz General Authorized Distributor in the Emirate of Abu Dhabi since 1962, symbolises the phenomenal growth and success the group has achieved.

In true Mercedes-Benz tradition, EMC continuously strives for customer satisfaction and excellence. EMC markets, distributes and services Mercedes-Benz vehicles, from luxury saloons to the largest trucks providing quality service by certified experts. Combining the finest sales and marketing skills with state-of-the-art facilities, EMC guarantees what the Mercedes-Benz name stands for, namely the highest level of customer satisfaction. EMC markets, distributes and services all Mercedes-Benz vehicles, from luxury saloons to the largest trucks, and provides Mercedes-Benz qualified service with high and consistent availability of genuine parts. Innovative customer-oriented marketing programs, designed to provide comprehensive support to its loyal clientele, remain EMC's primary focus.

Operations in Abu Dhabi are carried out from purpose-built premises with a well-integrated network of showrooms, offices, part depots and workshops in Abu Dhabi city, Al Ain and Madinat Zayed in the Western Region. EMC serves a premium client segment; including dignitaries, the UAE government, oil companies and the business community.

Moreover, EMC is constantly involved in community-driven activities from social and charitable to environmental.

1962

Emirates Motor Company (EMC) established in Abu Dhabi as Mercedes Benz distributors for Abu Dhabi and Al Ain.

1964

Construction starts on the flagship EMC showroom in Abu Dhabi.

1969

Quick showroom expansion with the development of modern workshop facilities

1975

Several years of continued growth for the Emirates Motor Company.

1976

In parallel to the workshop and showroom facilities on Airport Road, EMC developed significant business through its showroom in the heart of downtown Abu Dhabi.

1980

Further expansion of iconic ‘Airport Road’ showroom and workshop becoming iconic part of the Abu Dhabi landscape.

1995

Following significant growth, the head office underwent an overall to include office and warehouse space.

2007

Airport Road building became a showcase of the Al Fahim Group’s rebrand and consolidation.

2008

Al Fahim Group celebrates 50th anniversary, with the move of the Emirates Motor Company head office to Mussafah district of Abu Dhabi, the future of industry.

2011

The Airport Road building was revamped and relaunched reaffirming its strategic location at the entrance of Abu Dhabi city.

2016

EMC of Al Fahim Group has offered its visitors a glimpse of the first Mercedes-Benz plug-in hybrid model in the region.